Four business rules
• Many business values can result in .
• Senior managers need to understand and deal with the potential that may result.
Collaboration
• During a training course the speaker was in a team that had to build a .
• Other teams experienced from trying to collaborate.
• The speaker’s team won because they reduced collaboration.
• Sales of a were poor because of collaboration.
Industriousness
• Hard work may be a bad use of various company .
• The word lazy in the context refers to people who avoid doing tasks that are .
Creativity
• An advertising campaign for a was memorable but failed to boost sales.
• Creativity should be used as a response to a particular .
Excellence
• According to one study on average pioneers had a that was far higher than that of followers.
